Our Story

Based in New York, Brian is a passionate entrepreneur and brand builder with a proven track record of turning early-stage ideas into nationally recognized products. As a key force behind the growth of Trupo Treats, he helped scale the company from a startup into a thriving CPG brand—securing placement in over 1,000 retail stores across the U.S., from independent natural grocers to leading specialty stores.

In addition to retail success, Brian has led the execution of multiple Kickstarter campaigns that collectively raised over $500,000, launching new consumer products through compelling storytelling, community engagement, and lean digital strategy.

By leveraging AI-powered outreach, data-driven insights, and efficient sales systems, he has built scalable, repeatable frameworks for brand growth.

What sets Brian apart is a genuine passion for helping new brands find their footing. With a deep love for entrepreneurship and innovation, he now focuses on advising and collaborating with early-stage founders—especially those building mission-driven, value-forward products ready to scale.